08 Feb Three defends mobile tariff 'price hike'
Mobile network Three has defended its decision to end its popular “all you can eat” phone contract. The provider has taken the step of writing to customers who are currently benefiting from what they are calling “legacy” tariffs.
Three’s mobile tariff price hike
Thousands of disappointed customers have been informed that their current £17 a month package which includes data and calls will no longer be available to them. Customers who don’t opt out within 30 days will automatically be moved to a new tariff which according to their letter “most closely aligns with your current plan allowances.”
The £17 per month contract hasn’t been available to new Three customers since 2014. Data usage has increased dramatically since the £17 contract was available and is continuing to rise. It isn’t really surprising that Three has taken the step to try and move customers on to an existing tariff but by effectively doubling monthly bills for existing loyal customers was bound to leave a bitter taste.
Many of their customers have taken to social media to vent their frustrations making use of Three’s marketing slogan #MakeItRight.